SWOTPal — SWOT Analysis

by aprilelevengo

134 downloads Not rated yet

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Generate SWOT analyses, competitive comparisons, and browse 100+ pre-built industry examples for any company, brand, or topic. Supports 12 languages.

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Setting up with Highlight

This MCP is not yet compatible with Highlight’s one-click setup. However, you can still use it with Highlight by following these steps:

Download and install Highlight from highlightai.com/download
Navigate to the plugins tab and select "Add Custom Plugin"
Configure the plugin with the settings below

Plugin Name SWOTPal — SWOT Analysis

Command (node, npx, python, etc.)

Please refer to the README for specific instructions on how to obtain API keys or other required environment variables.
Enable "Start Automatically" if you want the plugin to start when Highlight launches

Setting up with Cursor

Open Cursor's settings
Navigate to the MCP section
Click "Add new Global MCP server"
Copy and paste the configuration below based on your operating system

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

Setting up with Claude Desktop

Open Claude Desktop's settings
Go to the Integrations tab
Click "Add MCP Server"
Use the configuration below based on your operating system

Note: Make sure Claude Desktop is running before attempting to connect.

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

Setting up with Windsurf

Open Windsurf's preferences
Go to the Integrations section
Click "Add MCP Integration"
Use the configuration below based on your operating system

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

Setting up with Cline

Open Cline's settings
Navigate to the Integrations section
Click "Add MCP Server"
Copy and paste the configuration below based on your operating system

Note: Make sure to restart Cline after adding the configuration.

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

Setting up with Goose

Open Goose's preferences
Go to the Integrations tab
Select "MCP Servers"
Click "Add New Server"
Use the configuration below based on your operating system

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

JSON

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

Claude Desktop / Cursor

Paste into your MCP client config file to install this server.

{
    "mcpServers": {
        "swotpal \u2014 swot analysis": {
            "server": {
                "command": "npx",
                "args": [
                    "-y",
                    "@swotpal/mcp-server"
                ],
                "env": {
                    "SWOTPAL_API_KEY": ""
                }
            }
        }
    }
}

McpServers

{
    "server": {
        "command": "npx",
        "args": [
            "-y",
            "@swotpal/mcp-server"
        ],
        "env": {
            "SWOTPAL_API_KEY": ""
        }
    }
}

Transport

"stdio"

Package

"@swotpal/mcp-server"

Registry

"npm"

SWOT analysis tools for AI agents. Use in Claude Desktop, Cursor, Windsurf, and any MCP-compatible client.

Generate professional SWOT analyses, competitive comparisons, and browse 100+ pre-built examples — all from your AI assistant.

Claude Desktop— Edit~/Library/Application Support/Claude/claude_desktop_config.json:

{ "mcpServers": { "swotpal": { "command": "npx", "args": ["-y", "@swotpal/mcp-server"], "env": { "SWOTPAL_API_KEY": "sk_live_your_key_here" } } } }

Cursor— Add to your MCP settings (Settings > MCP Servers):

{ "swotpal": { "command": "npx", "args": ["-y", "@swotpal/mcp-server"], "env": { "SWOTPAL_API_KEY": "sk_live_your_key_here" } } }

Windsurf— Same JSON format in your MCP configuration.

- "Generate a SWOT analysis for Tesla"
- "Compare Netflix vs Disney+"
- "Show me my saved analyses"
- "Browse SWOT examples in healthcare"

English, Japanese, Traditional Chinese, Simplified Chinese, Korean, Vietnamese, Portuguese, German, Spanish, French, Italian, Russian

## SWOT Analysis: Tesla 2026 ### Strengths - Global EV market leader with 20%+ market share - Vertically integrated manufacturing and battery production - Supercharger network as competitive moat ... ### Weaknesses - Quality control issues persist across models - CEO distraction risk with multiple ventures ... View & edit: https://swotpal.com/editor/abc123 Remaining usage: 47

- SWOTPal— AI-powered SWOT analysis platform
- Examples— 100+ company SWOT examples
- Blog— Strategic analysis articles
- API Docs— REST API documentation

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Setting up with Highlight

Claude Desktop / Cursor

McpServers

Transport

Package

Registry

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