Minds: Synthetic Market Research Panels
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Minds is a synthetic market research platform. This MCP server lets ChatGPT, Claude, and Cursor run customer research end to end without leaving the assistant. Describe an audience in a brief ("German Gen Z grocery shopp
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Setting up with Highlight
This MCP is not yet compatible with Highlight’s one-click setup. However, you can still use it with Highlight by following these steps:
- Download and install Highlight from highlightai.com/download
- Navigate to the plugins tab and select "Add Custom Plugin"
-
Configure the plugin with the settings below
Plugin Name
Minds: Synthetic Market Research PanelsCommand (node, npx, python, etc.)Please refer to the README for specific instructions on how to obtain API keys or other required environment variables.
- Enable "Start Automatically" if you want the plugin to start when Highlight launches
From the repository
ChatGPT — Settings, then Connected Apps, then add https://getminds.ai/mcp and authorize via OAuth. Panel results render as interactive widgets inline.
Claude Desktop and claude.ai — Customize, then Connectors, then add https://getminds.ai/mcp as a remote connector.
Cursor — Settings, then MCP, then add https://getminds.ai/mcp.
Claude Code — claude mcp add --transport http mindsai https://getminds.ai/mcp --header "Authorization: Bearer minds_YOUR_API_KEY"
VS Code (Copilot), Windsurf, Langdock, Open WebUI — add https://getminds.ai/mcp as a remote MCP server. Full per-client instructions at https://getminds.ai/mcp/setup
Claude Desktop / Cursor
Paste into your MCP client config file to install this server.
{
"mcpServers": {
"minds: synthetic market research panels": {
"minds-synthetic-market-research-panels": {
"type": "http",
"url": "https://getminds.ai/mcp"
}
}
}
}McpServers
{
"minds-synthetic-market-research-panels": {
"type": "http",
"url": "https://getminds.ai/mcp"
}
}Minds is a synthetic market research platform. This MCP server lets ChatGPT, Claude, and Cursor run customer research end to end without leaving the assistant. Describe an audience in a brief ("German Gen Z grocery shoppers", "enterprise IT buyers in fintech") and the server runs deep web research to ground that audience in government statistics, peer-reviewed studies, and industry reports rather than in generic model priors. Then ask the panel a question, run a structured study, and export the results. Typical jobs: concept testing and message testing before creative production; ad pretesting, landing page audits, and packaging tests with per-segment reactions; buyer persona validation and objection discovery for B2B go to market; segment comparison and positioning checks across markets; screening research hypotheses before commissioning fieldwork with real respondents. Eighteen tools cover audience creation, panel creation, questioning, guided study planning, durable study execution, analytics, whole-study summaries, and export to PDF, CSV, XLSX, JSON, and Markdown. Studies run durably server side, so a long study survives the chat session that started it. Authentication is OAuth 2.1 with PKCE, handled automatically by ChatGPT, Claude, Cursor and VS Code, or a Minds API key. Scope: Minds does not replace representative human fieldwork. It replaces the slow first pass, sharpening the question, surfacing objections, and deciding which assumptions deserve real-respondent validation.
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