Glippy MCP

Stay updated on new features and GEO optimization tips. Join our product updates email list.

16 Categories. 240+ checks. One Friendly Paperclip.

Glippy analyzes every page across the dimensions that matter for AI agent discoverability. From structured data and semantic HTML to machine readability and citability, Glippy ensures your content can be found, understood, and cited by modern AI systems.

"Found that our JS-rendered pricing page was invisible to every crawler we care about. Nothing else we ran picked that up."

"We run it from Claude through the MCP server. Auditing a client site is one prompt now instead of an afternoon."

"The 16-category breakdown gave me a prioritised fix list I could hand straight to our devs. No interpretation needed."

The Glippy MCP Server brings all 240+ GEO checks directly into Claude, Cursor, VS Code, Windsurf, Zed, Cline, Warp, and any other MCP-compatible AI assistant. Analyze domains, audit sitemaps, compare competitors, and pipe results into tickets or reports without leaving your chat.

- 9 powerful tools: analyze domains, URLs, sitemaps, robots.txt, llms.txt
- Works with any MCP-compatible client (Claude, Cursor, VS Code, Windsurf, Zed, Cline, Warp)
- Compare domains side-by-side against competitors
- Bulk export reports as HTML, Markdown, CSV, or JSON
- Raw results stay in your chat: ask follow-ups, generate tickets, pipe into other agents
- 11 free trial runs, then a one-time lifetime license

Choose the plan that fits your GEO optimization needs. Lifetime updates, one time purchase. License can be used on maximum of 3 devices.

The Glippy Chrome Extension analyzes any webpage and gives you an instant GEO readiness score. Perfect for checking your own pages, auditing competitors, or reviewing client websites before optimization work begins.

- Instant GEO score (0-100) with letter grade
- Per-category scoring with expandable details
- Personalized Glippy tips for your weakest areas
- Export reports as HTML, Markdown, CSV, TXT (Pro)
- Works on any webpage - just click and scan
- Scan history with trend tracking - see your GEO score improve over time
- Change detection - green/red indicators show what improved or regressed
- Side-by-side competitor comparison
- Multi-page scan - analyze up to 10 URLs at once
- Badge score - GEO score displayed on extension icon
- Bulk tab scan - scan all open tabs with one click

Soon: Desktop: Bulk Check Entire Domains

The Glippy Desktop App lets you analyze hundreds of domains at once with full GEO analysis plus DNS, SSL, and WHOIS checks. Ideal for agencies, SEO professionals, and enterprise teams managing multiple websites who need comprehensive GEO auditing at scale.

- Paste domains or import CSV files
- Concurrent checking (2-10 URLs / seconds & unlimited domains in parallel)
- Full GEO & AI-agent readiness analysis
- Export results as CSV, JSON, or HTML reports
- SQLite database for result history to monitor trends

Everything you wanted to know about GEO optimization (but were afraid to ask a paperclip). Learn how Generative Engine Optimization works and why it matters for your website's visibility in AI-powered search.

Generative Engine Optimization (GEO)is the practice of optimizing your website so that AI-powered search engines and LLM crawlers can easily find, understand, and cite your content. Think of it as SEO for the age of ChatGPT, Perplexity, and Google AI Overviews.

AI agents are automated systems that browse and interact with the web on behalf of users. LLM crawlers (like GPTBot, ClaudeBot, and Google-Extended) are bots that fetch web content to train or augment large language models. If your site blocks or confuses these crawlers, you're invisible to AI-powered search.

Glippy has afree tierwith 11 full scans that covers all GEO checks and scoring.Glippy Prounlocks unlimited scans and export capabilities (HTML, PDF, Markdown, CSV, TXT formats plus Google Drive). Pro is a one-time purchase with a lifetime license.

It's a loving homage to Microsoft's Clippy - the original helpful assistant! But where Clippy helped you write letters, Glippy helps you optimize for the AI era. Same energy, new mission. And this time, the paperclip is actually useful.

Each of the 16 categories gets a score from 0-100 based on individual checks. The 16 categories cover technical readiness (structured data, semantic HTML, accessibility, internal linking, meta tags, machine readability, entity authority, citability, performance, agent interactivity) plus content-based checks (positioning, freshness, information density, factual verifiability, comprehensiveness, multimodal content). These are combined using weighted averages to produce an overall GEO score and letter grade (A through F).

Yes! Glippy detects JS frameworks (React, Vue, Angular, Svelte, etc.) and checks for server-side rendering (SSR). If your SPA relies solely on client-side rendering, Glippy will flag it - because most AI crawlers can't execute JavaScript.

Glippy runs entirely in your browser. No page content is ever sent to our servers. The only network calls are for license verification (Pro users). Your analysis data stays on your machine.

WebMCP (Web Model Context Protocol)is a new W3C standard jointly developed by Google and Microsoft that lets websites expose structured tools and capabilities directly to AI agents in the browser. Instead of agents guessing how to interact with your site via screenshots or DOM scraping, WebMCP provides a structured "tool contract" - a menu of available actions with defined inputs and outputs.

Glippy checks for WebMCP declarative attributes (toolname,tooldescription,toolparamdescription) on forms, imperative API usage (document.modelContext.provideContext()), SDK/polyfill detection, form agent-readiness, and provides page-type-specific tool recommendations.

WebMCP now ships natively in Chromium (Chrome 146+ and Edge 147+); tools are registered viadocument.modelContext.provideContext(), the surface that replaced the now-deprecatednavigator.modelContext(removed in Chrome 150). Adoption is still early, so Glippy's Agent Interactivity category keeps alow weight (0.2x)and won't significantly impact your overall score today. But early adopters gain a competitive advantage, and Glippy's Form Agent-Readiness check helps you see how close your existing forms already are to being WebMCP-compatible - often just a few HTML attributes away.

They arecomplementary, not competing. Anthropic's MCP is a backend server-to-server protocol that connects AI tools to APIs and databases. Google's WebMCP is a frontend browser protocol that connects AI agents to website UIs through structured tool definitions. A complete agent stack might use both: MCP for backend integrations and WebMCP for browser-based interactions.

No worries! Enter the email you used to purchase Glippy Pro below, and we'll send your license key right to your inbox.

Free MCP that drives an audit of your marketing. Your AI connects, adsOS digs through your ads, email and site, and hands back a growth plan you can run today.

AI marketing analyst that connects Google Ads, Meta Ads, GA4, Search Console, and Stripe to audit campaigns, analyze funnels, and catch wasted ad spend from one chat.

App Store stats, installs, keywords, revenue and descriptions. B2B intelligence for SDK analysis, ad tech stacks and more.

BestAppify — Shopify App Store Intelligence

Live Shopify App Store data in your AI client — keyword rankings, competitor tracking, review intelligence and revenue analytics across 40 tools, with a free tier.

CalmSEO gives AI assistants live SEO data for keyword research, SERP checks, competitor keywords, page audits, and Google Search Console insights through MCP.

Run creator storefronts, listings, orders, content, fulfillment, and analytics through AI.

Request AI-Readiness and Marketing Signal scans from MCP-compatible coding agents, then read prioritized findings through the index365 API.

Official Nightwatch SEO MCP server — query live rank tracking, AI visibility, keyword research, site audits, and reports from Claude, Cursor, ChatGPT.

SEO + GEO MCP: live Google Search Console data, keyword and page analysis, site audit and SEO tasks — 21 tools.

Post-publish SEO performance MCP that scores every URL across Google Search Console, GA4, Matomo, Clarity, and AI citations and emits a refresh/expand/merge/kill verdict per post.

Live access to SE Ranking's SEO and AI search data — keyword research, backlinks, domain analysis, site audits, and AI search visibility (180+ tools) inside any AI assistant.